the search for customers stops here
 

Video Solutionsvideo solutions

Now that high-speed Internet is common in many households and most all businesses, video messages have come to age. If a picture is worth a thousand words, then how much is a video worth?

Ever since the television made it into the living rooms in America, companies have realized the power of using it to get their message to you. For many years it’s been the most effective way of telling others about your business. That rule has recently and drastically changed.

With over 100 channels to chose from, Tivo and mid-program munchies, much of the advertising on TV gets lost. And, for many of us, advertising on television has been cost prohibitive. However, video messages on the Internet have solved many of these problems... it's inexpensive to integrate into your site or email and your viewer is captive.

Sending a 30-second or one minute spot to your e-mail database can be ultra-effective since each person can watch it at their own leisure. If they like what they see, many times they will forward it to friends and family-- those prospects you may never have gotten word to otherwise.

Your video message is also getting delivered on a one-to-one basis, which means that you are more certain that you have their full, undivided attention when the view it. Embed a link to a sales page on your site and all you have to do is put the money into the bank.

MousEffects & Associates provides the tools and technology to help you create a dynamic video message and get it in front of the people you want seeing it. And, as with our standard e-mail tracking and reporting offering, you will know who watched it, how many times and the dates and times they did… all wrapped up in a clean, easy-to-read report.

You can use video to help explain how your product or service works or you might want to show everyone how easy it is to assemble, prepare and/or use. The only boundary to your video message is your imagination.

Develop your message yourself using a camcorder if you have a talented eye or let us shoot the spot for you (if you live in central Florida).

As always, you are welcome to contact us to learn more about these exciting video options.


 

The Path to More Customers:

1. Design A Professional Site

  • Pleasing to the eye
  • Easy to navigate
  • Search Engine Friendly 
  • Informative & fun

2. Create a Customer Magnet

  • Give Away "Virtual" Products
  • Get their e-mail address
  • Get permission to communicate with them
  • Use this in offline marketing too 

3. Automate e-mail Delivery

  • Use a complex auto-responder
  • Personalize each e-mail 
  • Provide information; don't sell
  • Comply with the "Can Spam" act
  • Link to specialized web pages 

4. Track Results

  • Code each e-mail with tracking codes 
  • Code links inside the e-mail too 
  • Have a sophisticated data collection system
  • System creates easy to read reports

5. Analyze Results

  • Real-time reporting 
  • Check who opened e-mails 
  • Check how many times e-mails were opened
  • Check who clicked on sales links
  • Which sales links were most popular?
  • New subscribers?

6. Go Back to Step 1

  • Spend advertising dollars more wisely
  • Quit wasting money
  • Retain more customers
  • Find more prospects
  • We do most of the work for you